ABOUT
AJABENG

AJABENG explores the purity and vibrancy of African culture that infuses post-colonial optimism with a pan-African spirit.

Launched by Travis Obeng-Casper in 2020. AJABENG experiments with both feminine and masculine design elements to create an aesthetic that is as experimental as it is conservative.

The brand’s dedication to building a more sustainable fashion ecosystem is underscored by its commitment to fair employment practices, providing opportunities for young African creatives, and maximizing the use of biodegradable materials in its creations

The brands dedication to building a more sustainable fashion ecosystem is underscored by its commitment to fair employment practices, providing opportunities for young African creatives, and maximizing the use of biodegradable materials in its creations

AJABENG made its international runway debut at Arise Fashion Week 2020 to much critical acclaim. The brand was selected as one of “30 under 30″ African brands by a panel of judges including Dawodu Mobolaji, Fashion Director for GQ Style USA and Naomi Campbell, international supermodel. AJABENG was subsequently selected as one of the Top 8 African brands along side LVMH Prize Finalist Kenneth Ize and South African fashion sensation MmusoMaxwell.

Since then, AJABENG has gone on to collaborate with acclaimed African creatives such as stylist Daniel Obasi, and Photographer Stephen Tayo. The brand has been featured in Clash Magazine modelled by Ghanaian indie music sensation Amaarae and on IndustrieAfrica worn by Cape Verdean songstress Mayra Andrade.

GENERAL ENQUIRIES

enquiries@ajabeng.com
Whatsapp on +233 54 261 7710

LOCATION

Viva Concept Store, Lilongwe Ave, Accra